About this speaker
Amanda Smith is a seasoned philanthropy leader with 20 years of experience in advancement services and strategic data management. She is the founder of Discover Potential, a consulting firm specializing in major gift coaching, prospect research, and grant writing and research. As Executive Director at Lehigh Valley Health Network, she has significantly enhanced donor pipelines and fundraising performance. With an MBA and MPA, Amanda combines academic expertise with practical experience for nonprofit organizations. Her achievements include increasing a donor pool by 1,455% in three years. Recognized in the Association of Healthcare Philanthropy's 40 Under 40, Amanda excels in leveraging data-driven strategies to drive philanthropic success, focusing on coaching fundraising teams and optimizing major gift strategies.